BSD

BSD (Branded Short Domain) Increase CTR by over 30%!

Create branded short links with your own domain for free, or pick one from PicSee. Trusted by top brands like Taobao (taobao.ec), Shopee (sho.pe), and Taishin Bank (tsbk.tw).

Chosen by

PicSee created over 800+ BSD and produced an average of over 40K+ branded links per day
We have users from financial institutions, e-commerce, entertainment media, and non-profit organizations! Your brand can be seen in your community, newsletters, emails, and advertisements!

Why Use a BSD (Branded Short Domain)?

A BSD can increase customer trust, build brand image, and reduce the risk of misidentification.

Enhance Customer Trust, Boost Conversion Rates

Scam text messages often use short links, leaving recipients unsure whether clicking will lead to deception! However, "branded short links" create an expectation of official communication, statistically boosting conversion rate by over 30%!

Build a Professional Brand Image and Enhance Recognition

Currently, big companies use branded short links to display their brand identifiers within the link. This not only builds a professional image but also reinforces brand recognition among customers.

Reduce the Risk of being Blocked or Misidentified by Platforms

Using shared free short links can lead to your links being mistakenly blocked by antivirus software and social platforms if someone creates malicious links. However, BSD are only accessible to authorized users, so you don’t have to worry about being affected by the black sheep.

Advanced Features of BSD (Branded Short Domain)

After upgrading your plan, you can also enjoy HTTPS, redirect settings, and other features.

HTTPS (SSL)

HTTPS encrypts the connection between the user's browser and the web server, preventing hackers from eavesdropping on the communication between the user and the server, including webpage content and the URLs visited (only the domain is visible).

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Default Destination

Make it redirect to a specific webpage when users enter your BSD. For example, clicking on Shopee's branded short domain https://sho.pe/ redirects to Shopee's default page https://shopee.tw/.

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Redirected Broken Link

You can customize the target URL to which the short link redirects after it has been invalid (including "no such slug," "short link deleted," and "short link expired"), so that users will not be returned to the PicSee website.

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Choose a BSD Plan

Bind your own BSD

$0 /year

For users who have their own domain

Free binding

The number of domains you can set is determined by your plan.

Free
1 set
Personal
Unlimited
Initial
Unlimited
Classic
Unlimited

Advanced feature of own domain

$1,000 /set/year

For users who have their own domain and concern about the security

Select and buy https

Buy a new domain

$1,000 more than/year

For people who don't have their own domain

Select

Buying your BSD in PicSee directly
Domain bought on PicSee automatically include advance feature (https, default destination, redirected broken links)

🚀

Subscribe to the Initial/Classic annual plan, and you can redeem a BSD for free!

Subscribe to the Initial/Classic annual plan, and you can get a $1,000 coupon for a BSD! You can buy a $1,000 PicSee BSD for free or enable advanced features for free for your own domain!

For more details, please refer to the introduction about the BSD coupon.

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Compare Plans & Features

Use own domain

Advanced feature of own domain

Buy a new domain

Annual payment

NT$0

NT$1,000

NT$1,000 up/BSD

Domain source

Purchased by the user

Purchased on PicSee

Number of domains

1 for free account, unlimited for Personal plan and above

Unlimited

Binding

Domain verification

HTTPS

Supports HTTP only

Default Destination

This page

Customizable

Redirected Broken Link

PicSee 404 page

Customizable

Explore completed plans and features on computer.

FAQs about BSD

What's the difference between a branded short domain and a link shortened directly on PicSee?

This article explains the difference between a “branded short domain” and a “subdomain.”

What is a PicSee subdomain?

Links shortened directly on PicSee use one of PicSee’s official domains, which may be pse.is, psee.io, or psce.pw depending on your region.

You can also set up a custom “subdomain” for free, based on PicSee’s domain. For example, if your brand is Amazon and you set “amazon” as your subdomain, your shortened links will look like amazon.pse.is/xxxxxx, which still keeps PicSee’s “pse.is” in the link. A link that has a custom name but is still based on PicSee’s domain is a “subdomain.”

Benefits of a subdomain

The subdomain feature is free for every registered member to set up. The benefits are as follows:

Boost brand recognition: Audiences can tell the link comes from your brand just by looking at it, which builds trust and makes them more willing to click.
Use PicSee’s edit preview feature: For security reasons, editing the thumbnail and title on PicSee requires a subdomain; this feature is unavailable when using PicSee’s default domain.
Open links in the YouTube app: For security reasons, when you share a YouTube video on PicSee it uses the subdomain by default, so viewers on mobile open it in the YouTube app, which helps grow your YouTube subscribers.
Complete Facebook domain verification: Once your domain is verified, you can collect the Facebook Pixel through your PicSee short links and achieve better algorithmic performance.
Reduce the risk of being flagged as malicious: Even though PicSee enforces link-security controls, there can be a time lag that lets malicious links slip through, affecting the reach of PicSee’s default domains. A subdomain, however, is exclusive to your brand, so it keeps an independent security score.

What is a “branded short domain”?

Continuing the example above, if your company is Amazon, you can buy a domain dedicated to your company to use as your own short-link domain, such as “amazon.link.” Your shortened links would then look like amazon.link/xxxxxx, with absolutely “no trace of PicSee (pse.is).” That is a branded short domain.

PicSee lets you purchase a domain through PicSee (some plans include redeemable coupons), or point a domain you already own to PicSee’s servers for free to use as a branded short domain.

Benefits of a branded short domain

The benefits of setting one up are as follows:

Eligible for NCC review to send SMS: To combat fraud, Taiwan’s NCC requires that any URL sent via SMS must pass a review. A branded short domain with a properly configured default redirect can pass this review, allowing you to send SMS. Note that the review requires a phone number so that the SMS provider can submit it separately to the three major telecom carriers; therefore PicSee cannot submit the review on your behalf.
Won’t be flagged as malicious: A branded short domain uses a completely independent domain, so as long as you use it normally, it can’t be flagged as malicious.
Not subject to PicSee’s safety-check restrictions: PicSee doesn’t allow users to re-shorten an existing short link, and some domains are blacklisted and can’t be shortened. With a branded short domain enabled, however, you can freely shorten any link (you remain responsible for any legal disputes).
All the benefits of a subdomain: Boost brand recognition, use the edit preview feature, and complete Facebook domain verification.

Frequently asked questions about branded short domains

Can a branded short domain only be used for my own website? No! You can use a branded short domain to shorten any link (including LINE, Instagram pages, Facebook pages, and more). In fact, to send a YouTube video via SMS, NCC rules require it to be published through a branded short domain (unless you’ve applied for a dedicated phone number).
Can one account have multiple branded short domains? Conditionally, yes. A free account using a free self-owned domain is limited to one; but with a subscription plan, or branded short domains purchased through PicSee, there’s no limit on the number.
Can I migrate a branded short domain from another provider to PicSee? You’re welcome to! Note that importing data incurs a handling fee, links can’t be imported if their slugs (the random code at the end) conflict, and you won’t see previous click counts. However, PicSee offers a fallback redirect feature: set the fallback redirect to your company’s homepage so clicks on old short links go to your homepage, keeping your brand image intact.

What is the branded short domain (BSD) discount coupon?

Users who subscribe to the annual Initial or Classic plan will receive a discount coupon worth NT$1,000, valid for one year. This coupon can be used for one of the following purposes:

Subscribe to a new PicSee Branded Short Domain.
Upgrade a free custom domain to Advanced Features.

A new Branded Short Domain coupon will be issued automatically at the time of renewal and applied to your branded domain. As long as you keep your subscription active, the cost of your branded domain will continue to be covered by the coupon.

Why does the coupon become invalid?

Once the Branded Short Domain coupon becomes invalid, users must pay the full price to subscribe or renew the branded domain. Common reasons include:

Canceling the Initial or Classic plan: You will receive a warning when canceling your plan. Once confirmed, the coupon will be forfeited and cannot be reissued even if you resubscribe within the plan period. A new coupon will be issued automatically after the next successful renewal payment.
Failed renewal payment for Initial or Classic plan: The system checks the validity of the domain coupon during the payment process. If the coupon is invalid, the branded domain renewal will also fail. Even if you immediately resubscribe after the payment failure, the system cannot apply the coupon to a previously redeemed branded domain. To continue using your branded domain, please refer to this FAQ for more information.

Notes

PicSee will send a renewal reminder to your login email from service@picsee.vip one week before each billing date. We recommend adding this email to your whitelist and confirming your payment method upon receiving the notice. You can also use the email update feature to ensure you're using your primary inbox.
Branded Short Domain coupons are non-transferable and cannot be exchanged for cash. PicSee reserves the right of final interpretation regarding coupon usage.

Can I remove my BSD (Branded Short Domain)?

It depends on your branded short domain.
• The situations when you can remove your branded short domain are as follows:

Own branded short domain
Invalid PicSee branded short domain

• The situations when you cannot remove your branded short domain are as follows:

The branded short domain has already activated the advanced features.
Valid PicSee branded short domain

While you can remove your branded short domain in some situations, please proceed with the removal operation carefully.
If you remove your branded short domain, the short link of the branded short domain will become invalid, and you are unable to edit the link on PicSee.

How to remove the branded short domain?
1. Click the account on the top right corner, and go to “Settings”.
2. Switch to the “Domains” tab.
3. Put your mouse on the branded short domain you want to remove in the “BSD” section, and a trash can will appear on the right. Click the icon, and you can remove it.

What should I do if my PicSee BSD (Branded Short Domain) fails to renew the subscription?

If the recurring payment for the renewal of your PicSee branded short domain, purchased on the PicSee website, failed to be deducted, your PicSee branded short domain will automatically become invalid.
Because the domain is time-sensitive, please return to PicSee to renew your subscription within 7 days of the payment failure. If the plan has expired and you didn’t renew the subscription, your domain will be released, and all the short links using the domain will become invalid automatically.
How to renew my subscription within 7 days of the payment failure:
1. Click the account on the top right corner, and go to “Settings”.
2. Switch to the “Domains” tab.
3. Find the PicSee branded short domain which became invalid due to the payment failure in the “BSD” section, and click “Resubscribe”.
4. Proceed with the online payment, and the PicSee branded short domain feature will be restored to “activated” within 24 hours after the payment is completed.

Over 7 days after the payment failure:
You are unable to purchase the PicSee branded short domain back. You can only remove the domain from the branded short domain list.

What should I do if the advanced features fail to renew the subscription?

If the payment for the renewal of your advanced features of branded short domain, the features will become invalid automatically. But PicSee will retain the setup of the advanced features for you. As long as you return to PicSee and complete the resubscription for the advanced features, they will become activated again.
How to renew the subscription for the advanced features:
1. Click the account on the top right corner, and go to “Settings”.
2. Switch to the “Domains” tab.
3. Find the branded short domain of which advanced features became “Invalid”, and click “Resubscribe”.
4. Proceed with the online payment and the advanced features of the domain will become “activated” after the payment is completed.