PicSee lets you use your own domain as a branded short domain for free. All short links created with it will display your domain, boosting brand visibility while enjoying all the benefits of a branded short domain.

Setup Requirements

To use your own domain as a branded short domain, it's important to understand how domains are structured. For example, in picsee.io, the company has registered the custom name “picsee” under the top-level domain (TLD) “.io.” Shorter names are often more expensive and are registered on a first-come, first-served basis. The TLD (like .io) cannot be customized and varies in price. You can browse available TLDs on the IANA Root Zone Database.

To use your domain as a branded short domain, the custom name and everything that follows must exactly match your registered domain. For example, if you own picsee.io, you can only add a subdomain in front (e.g., s.picsee.io or m.picsee.io). You cannot use psee.io unless you register that domain separately, since “picsee” and “psee” are different names.

Here’s another example: if your official site is www.tsmc.com.tw, this means you've registered “tsmc” under “.com.tw.” Your branded short domain must preserve the full domain name after the custom part. You can only modify the front by adding a subdomain, such as s.tsmc.com.tw or m.tsmc.com.tw.

Note that your branded short domain must not be identical to your main website domain. Otherwise, the browser won’t know whether to load your site or treat it as a short link. That’s why it’s necessary to include a subdomain prefix (like “s” or “m” in the examples).

Other important considerations:

1. Your domain may enforce security via HSTS: Some domain providers enforce HTTPS connections using HSTS (common with .com, .com.tw, etc.). Since free plans don’t come with HTTPS certificates, you’ll need to upgrade to an advanced plan for full redirect functionality.
2. NCC approval may be required: Telecom providers verify the destination of your domain during the NCC approval process. If you're on the free plan, your link may redirect to the PicSee website, which could result in rejection. If you need NCC approval, please contact PicSee Support with your website and the domain you intend to use. We'll guide you through the setup for initial review, and you can complete the setup in PicSee after approval.

Not a Fan of “subdomain.yourdomain.com” as a Branded Short Domain?

Many major brands use this format—for example, DBS Bank uses “go.dbs.com.” If you're concerned about the domain being too long, you can purchase a PicSee branded short domain for streamlined redirects.

How to Set It Up:

1. Click your profile avatar at the top right and go to “Settings.”
2. Switch to the “Domain Settings” tab on the left.
3. Under “Branded Short Domains,” click “Add New Branded Domain.”
4. Select “Use My Existing Domain” and enter your domain name.
5. Make sure the domain isn’t currently in use—if it is, your existing site may break. We recommend adding a subdomain to your domain, such as “s.yourdomain.com.” This subdomain will become your branded short domain.
6. Select your domain provider. If it's not listed, choose “Other” and follow the DNS instructions provided. Complete DNS setup with your provider within 24 hours.
7. DNS changes may take up to 48 hours to propagate. PicSee will automatically check every hour and send you an email once setup is complete.

Free plan users can add one branded short domain. Users on Personal plans and above can add unlimited branded short domains.